Campaign planning
Choose the services, searches, and locations your campaign will focus on.
GOOGLE ADS, BUILT AROUND YOUR SERVICESPPC Marketing
PPC Marketing
for Contractors.
Reach people searching for the work you want to book. We connect your Google Ads, landing pages, and lead tracking around your services and the areas you actually serve.
Explore the Google Ads add-onTHE SEARCH
Roof repair near me ⌕
SPONSORED · EXAMPLEYour roofing businessRoof repairs.
A clear next step.
A clear next step.
Explain the service, show your work, and make calling easy.
View the roof repair page ↗
What we handle
in your Google Ads campaign.
The search, the ad, and the next step need to match. We manage those pieces together.
Location targeting
Keep campaign coverage aligned with the areas your business serves.
Ad copy & search terms
Write relevant ads and review the searches bringing people to your pages.
Campaign landing pages
Send visitors to a focused page built around the advertised service.
Lead tracking & reporting
Test the agreed conversion events and review lead activity alongside campaign performance.
HOW THE PIECES CONNECTA click needs
A click needs
somewhere useful to go.
Someone searching for roof repair should land on information about roof repair. We align the message, contact options, and tracking with that specific job.
A clear plan.
Work you can follow.
We confirm the setup and responsibilities before getting the work underway.
Set the campaign focus
Confirm services, coverage, daily advertising budget, and available business assets.
Build & check the setup
Prepare ads and landing pages, connect tracking, and test the contact paths.
Review & improve
Monitor search terms, spend, and lead activity, then adjust the campaign.
PPC Marketing.
Your questions, answered.
Is Google Ads included in the core package?
Google Ads is an optional add-on. The setup and management fee are confirmed separately from the website and lead system.
Who pays the advertising budget?
Advertising spend is paid directly to Google. We agree a daily budget with you before launch; it is separate from Radiarc’s management fee.
Can you guarantee a number of leads?
No. Search demand, competition, budget, your offer, and how leads are handled affect results. We report on the campaign without promising a lead count.
Do I need a landing page?
Campaign visitors need a relevant destination. We review the existing contact path and confirm the campaign landing-page scope before starting.
HOW IT FITS YOUR PLANAdd Google Ads
Add Google Ads
when you’re ready for paid traffic.
PPC management, campaign landing pages, and advertising spend are separate from the core website and lead system. You approve the full cost before work begins.
Explore the Google Ads add-on